I don't know about where everyone else sits but in the USA, brand can be very important.
That is not to say new brands or off brands are not important.
Many companies and people, are not into the quality of their trade any more like they
used to be years ago. Many products are made cheaper today and many people do
not appreciate their job.
For example in the USA, there was a time when there manufacturing every where.
I can give almost first hand experience to that because I lived in the suburbs of
Chicago.... ChicagoLand. Much of my family, uncles, worked in the steel mills.
Companies such as Inland Steel, Northern Indiana Steel, etc. The memory stays
fresh in my mind, recalling the lunch box's and hard hats. People were very appreciative
of their jobs and glad to have work. Probably a good phrase for that time is the
'whistle while you work' because people were happy. People were proud of what
they made and they wanted to keep the good job they had. They made quality
items with quality parts.
Today, many people don't care. They don't even care if they have work. They think
they are entitled to everything. They don't care about quality. Many of the parts
products are made with today, are cheap, cheap plastics and cheap metals. Ever
see a screw break in half or a cast iron skillet break in half? Years ago, that would
be near an impossibility. Today, screws snap in to like toothpicks and cast iron will
break. Many USA companies became so greedy they went to other countries where
people were poor and would accept very low wages.
Quality seemingly has gone out the window.
BUT with that said, there are products today that are certainly better than yesteryears.
A newer product I hate is washing and dryer machines. I have a pair of Maytag washer/
dryer machines. They are simple and I have had them for several years. Well, counting
on my fingers, I have had them approximately 7 years. I dread the day they stop
working and hope they never will. Today it is difficult to find a new washer and dryer
that is not huge with gazillions of digital settings. That brings me to another issue....
too many gadgets on products today. Of course the more you put on a product, the
more possibility something will go wrong with it.
What the heck do people need huge washer/dryer machines with all the digital settings, for?
All I need is a knob that turns to cold, hot, warm, start, off. I don't want a monster