You have to be honest.
When I created web pages, I liked to directly speak to my audience for that page.
'Could you use an extra $50 to $300 per month?
I could and I do. You can too. Covers my gasoline
and some times covers my groceries and great for
holiday gifts not to mention covering those monthly
bills. Not only will I give you the information, I will
teach you exactly how I do it so you can easily do it too.
Enter your contact info below and you'll receive an
immediate reply so we can get started right away.'
Something like that. Honest, plain, simple. In doing so, you get people that really
want to earn some extra money and know they are going to be taught how to do it.
In this day and age, almost everyone can use some extra cash every month.
Also targeting is good such as this time of year is back to school time. Money has
to be spend on children new school clothes and supplies. So you target those parents
about working online for extra cash to purchase the children school supplies, etc.
Like you said, if you lie and exaggerate, you'll end up with people that get mad at
you and also people that will not do anything but leave.